Marketing & production
lifting brands with purpose.
At Sunny Side Up Creative, we empower businesses, institutions and non-profits to shine through goal-driven strategy, digital marketing and, thought-provoking content.
Mission
brighter brands for a better world
At Sunny Side Up Creative, we believe that brands have the power to shape culture, inspire change, and drive meaningful impact. Brighter Brands for a Better World is more than a tagline – it’s a commitment to working with purpose-led organisations, idealists, and values-driven businesses to create clear, compelling stories that spark connection and fuel movement in a positive direction.
What We Do
Our approach is rooted in ground-level storytelling and journalistic integrity accompanied with digital marketing strategy
We produce documentary quality content, and craft honest narratives that resonate deeply, lifting brands in an ecosystem that favours authenticity
Digital Strategy & Brand Management
Long-term brand strategy, social media management, public relations, content planning, audience growth, campaign implementation, influencer management and UGC management,
High Quality Content Production
High-quality photography and videography, branded short-form video, long-form film production, and digitally designed social content tailored to make your brand stand out.
Web & Brand
Design
Beautifully built UX focussed websites, custom brand kits including colour pallet-font and logo design.
Case Studies
A local chocolate company with two stores and E-commerce platform which supports ethical trade, direct to farmer purchasing, and resells other local chocolatiers product.
- Photography and Videography
Asset creation to support a brand refresh, and renewed marketing efforts.
Impact: Creating a visual narrative of the dining experience through a unique creative profile, resulting in an increase traffic, bookings, and growing the restaurant’s social media presence/brand awareness.
- Content Creation
Focussed on food and beverage photography, seasonal menu shoots, and entertaining, unique video Reels. - Social Media Management
Monthly Scheduling and daily management, including campaigns and giveaways.
Chateau Victoria is one of the last independently owned hotels in Victoria, They actively support the arts, music and social -profit community. We achieved increased brand awareness by building cohesive visual photo and video assets and daily social media management.
Social Media managing platforms and creating a consistent brand presence with refined language
Content Creation
For daily posts including creative photo and video assetsCampaign Assets
Additional creative shoots for strategic campaign assets
Impact: Increased digital presence and engagement by use of strategic digital marketing and storytelling production that highlights their programs, team, and clients across Victoria.
Our ongoing work includes:
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Content Creation
Strategic photo and video production. -
Social Media Management
Ongoing strategy, platform management. -
Messaging Support
Ensuring consistent brand identity and mission
Impact: Supporting a major local food bank with fundraising campaign focussed asset creation.
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Content Production
Social media centered photo and video content to support their major campaigns. -
Storytelling
Visuals that highlight Mustard Seed’s mission and community work.
Crust Bakery is a long time institution of Victoria, BC, and legacy client for SSUP. They donate left over food daily to local food banks, use ethically sourced ingredients where possible, and have a best selling cookbook.
Ongoing work includes:
- Brand Management
Building and retaining a consistent brand presence - Content Creation
Monthly content shoots for engaging photo and video assets. - Social Media
Monthly scheduling and daily social platform management - Online Store
Managing the E-Commerce platform for their popular ordering service.
Client Love
TEstimonials
We’ve worked with Dom since 2021 and love collaborating with Sunny Side Up. Their creativity and care for our brand always shine through—it’s a partnership that just works.
Crust Bakery Team
We’ve worked with Dom since 2021 and love collaborating with Sunny Side Up. Their creativity and care for our brand always shine through—it’s a partnership that just works.
Crust Bakery Team
Packages
01Brand Management Packages
- Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
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02Consulting Packages
- Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
- It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages.
03Content Creation Packages
- Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
- It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages.
04Full-Service Packages
- Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
- It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages.
05One-Off Content Shoots
- Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
- It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages.
Sunny Side Up Creative
Investment
At Sunny Side Up Creative, we believe consistency is the key to long-term success. That’s why we focus on medium to long-term partnerships through custom, retainer-based services. This approach allows us to deeply integrate with your brand and team—learning your voice, values, and goals as though we’re part of your internal crew. It also enables smarter budget planning by spreading costs over time, while unlocking exclusive benefits for our retainer clients. These include discounted content shoots, backend and tech support for unplanned needs, and a direct line to our core team at all times. We act as an extension of your marketing or advocacy suite, with built-in checks to ensure everything we produce is on-brand, internally approved, and ready to make an impact.
About Us
Founder Bio
Dom is a photographer, strategist, and creative director with a passion for helping businesses and non-profits tell their story. With a background in both photography and digital marketing, he brings warmth, clarity, and purpose to every project. He’s the heart behind Sunny Side Up Creative, keeping things thoughtful, on-brand, and always a little fun.
Team
We work with a talented group of dedicated professionals who are excelling in their fields – from filmmakers and photographers to designers and marketing managers. We only hire people who deliver top-notch work and pass the vibe check – ensuring every client relationship feels good and every project runs smoothly.
Jamie Lin
Digital Marketing Manager
Jamie Lin
Digital Marketing Manager
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Alex Rivera
Senior Videographer
Alex Rivera
Senior Videographer
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Mya Thompson
Brand & Web Designer
Mya Thompson
Brand & Web Designer
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Let’s Talk
Contact
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